With The Avengers, Snow White and the Huntsman, The Cabin In The Woods and Red Dawn, if you don’t already know who Chris Hemsworth is, 2012 will hammer him nto your brain. He’s already in production on his next film, the racing drama Rush from director Ron Howard. We got a batch of set photos showing off some of the locations and cars, but now the first look at our lead has arrived from Celeb Buzz (via Collider).

Sporting some longer hair in order to match James Hunt (pictured below), the film’s cast also includes Daniel Brühl (Inglourious Basterds) playing his rival Formula 1 racer Niki Lauda, as well as Olivia Wilde, and Christian McKay (Me and Orson Welles). Check out more photos below along with a longer synopsis.

Set against the 1970′s golden age of Formula 1 racing, “Rush” portrays the fast-paced and exhilarating true story of two of the greatest rivalries the sport has ever witnessed – that of James Hunt (Chris Hemsworth) and Niki Lauda (Daniel Brühl) and their illustrious Formula 1 racing teams, McLaren and Ferrari. A privileged, charismatic and handsome English playboy, Hunt could not be more different from his reserved and methodical opponent, Austrian born Lauda. “Rush” follows their personal lives both on and off the track and charts their rivalry from its inception in Formula 3. Here they competed viciously against each other until Lauda’s business acumen and surgeon like precision behind the wheel propelled him all the way to Formula 1; eventually landing him the number one spot at Ferrari. However it was not long before rambunctious golden boy Hunt fought his way into Formula 1, and into the hearts of a nation, dramatically seizing the championship from Lauda and proving to the critics, and more importantly himself, that there was real substance beneath the stylish exterior.

Rush is set to arrive in 2013.

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