I love that they’re not giving anything up. A year following its premiere (and after four months of having a preview), I still have little idea as to how Room 237 will “work.” With the buzz surrounding this one staying consistent through that entire time, and, with a release coming at the end of next month, Rodney Ascher‘s crazy vision of Stanley Kubrick is something I can’t wait to see. By now, I guess that’s said in only the most literal sense.
A second trailer is much like the first: quotes of praise accompanied by some Shining-homaging imagery and brooding music. It’s simply telling us what we need to know without showing us what we really want to see; for me, the strategy is working.
Watch the trailer below (via Apple):
After the box office failure of Barry Lyndon, Stanley Kubrick decided to embark on a project that might have more commercial appeal. The Shining, Stephen King’s biggest critical and commercial success yet, seemed like a perfect vehicle. After an arduous production, Kubrick’s film received a wide release in the summer of 1980; the reviews were mixed, but the box office, after a slow start, eventually picked up. End of story? Hardly. In the 30 years since the film’s release, a considerable cult of Shining devotees has emerged, fans who claim to have decoded the film’s secret messages addressing everything from the genocide of Native Americans to a range of government conspiracies. Rodney Ascher’s wry and provocative Room 237 fuses fact and fiction through interviews with cultists and scholars, creating a kaleidoscopic deconstruction of Kubrick’s still-controversial classic.
Room 237 enters limited release on March 29th.
Is the mood of the marketing convincing you to check this one out?
Welcome, one and all, to the newest episode of The Film Stage Roundtable, a spin-off podcast from the madmen who bring you The Film Stage Show. On this show, we discuss two theatrical-minded topics: our thoughts on food in movie theaters and assigned seating. Give a listen, and then share your thoughts on Twitter and Facebook. Let us know […]
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